The blog

Ideas that grow
your business.

Practical guides, no fluff, on web, e-commerce, SEO, GEO and artificial intelligence. What we wish we'd read before starting.

GEO: being found by ChatGPT and Perplexity, not just Google

People ask AI assistants, not just Google. Here's what changes and how to be the answer they cite.

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How much a website really costs in 2026 (and why)

From a few hundred to several thousand euros: what determines the price and how to know what you really need.

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Custom site or template: what changes for your business

A template costs less today and more tomorrow. When it fits, when it holds you back, and how to decide.

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